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Local SEO Audit Report
Hand & Stone Massage and Facial Spa - Burlington
491 Appleby Line, Burlington, ON L7L 2Y1
Spa
+1 (905) 633-9444
www.handandstone.ca
30/100
Overall Score
Google Maps Profile
76/100
Core Web Vitals
36/100
Local Pack Visibility
0/100
NAP Website Consistency
0/100
Directory Listings
57/100
Website Local Schema
30/100
Organic Rankings
0/100
Local Competitors
N/A9
9/ 13
Found
7
7/ 13
NAP Consistent
2
2
Inconsistent
4
4
Not Found
Directory
Status
NAP
Reviews
AroundMe
Not Found
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AroundMe
Not FoundYour business was not found on this directory. Creating a listing here can improve your local visibility.
Bing
Not Found
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Bing
Not FoundYour business was not found on this directory. Creating a listing here can improve your local visibility.
MapQuest
Not Found
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MapQuest
Not FoundYour business was not found on this directory. Creating a listing here can improve your local visibility.
Tupalo
Not Found
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Tupalo
Not FoundYour business was not found on this directory. Creating a listing here can improve your local visibility.
FacebookView listing
InconsistentNameAddressPhone
Opendi CAView listing
InconsistentNameAddressPhone
CylexView listing
FoundNameAddressPhone
HotFrogView listing
FoundNameAddressPhone
n49View listing
FoundNameAddressPhone
Profile CanadaView listing
FoundNameAddressPhone
ShowMeLocalView listing
FoundNameAddressPhone
Yelp
Found
NameAddressPhone
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Yelp
FoundNameAddressPhone
YP.caView listing
FoundNameAddressPhone
Profile Fields
Business Name
Address
Phone Number
Business Hours
Photos
10+ photosBusiness Description
Business Category
Business Attributes
Owned By WomenWheelchair Accessible EntranceWheelchair Accessible ParkingWheelchair Accessible RestroomWheelchair Accessible SeatingRestroomWelcomes LgbtqTransgender SafespaceRequires AppointmentsRecommends AppointmentPay Credit CardPay Debit CardPay Mobile NfcPay Credit Card Types AcceptedParking Lot Free
Rating
4.6(452 reviews)
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0
You appear
Number of times your business is in the top 3 on the map
—
Avg. position
Your average ranking among the 3 displayed businesses
5
Keywords tested
Google searches simulated for your industry and city
5
Local packs shown
Google displays a map with 3 businesses for these queries
Keywords tested
spa burlington
Not found in pack
spa reviews burlington
Not found in pack
best spa burlington
Not found in pack
spa near burlington
Not found in pack
7
Keywords Checked
Total keywords analyzed for organic ranking
0/7
Keywords Ranked
Keywords where your business appears in results
--
Avg Position
Average organic ranking position across keywords
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Best Position
Your highest organic ranking position
Keyword Results
Keyword
Position
Ranking URL
Top Competitors
Business Name
Phone Number
Address
Business Hours
Description
Geo Coordinates
Images
Reviews
Multi-Location Schema
Business NameHand & Stone Massage and Facial SpaMismatch
Phone NumberNot found on websiteNot found on website
AddressNot found on websiteNot found on website
Data source: JSON-LD structured data
36
Your website is slow
Visitors arriving on your site wait 16.9s before seeing the page. Google recommends under 2.5s. This drives away potential customers.
Simulated test (Lighthouse)
Loading SpeedSlow
Your page takes 16.9s to display. The ideal is under 2.5s.
16.9s
target < 2.5s
Page StabilityGood
Your page stays stable during loading. Visitors are not disrupted.
0
target < 0.1
Click Responsiveness
When a visitor clicks a button, the page responds in —. That's Acceptable but could be better..
—
target < 200ms
Server ResponseFast
Your server responds in 28ms. No issues on the server side..
28ms
target < 800ms
First DisplaySlow
The visitor sees initial content after 5.6s. A little slow for the first display..
5.6s
target < 1.8s
What's slowing down your site :
Évitez les redirections de page multiples-780ms possible
Réduisez les ressources JavaScript inutilisées-150ms possible
Réduisez les ressources CSS inutilisées-150ms possible
10 mentions on Reddit
Day spas : r/burlington - Reddit
fav spas in the area? r/burlington. • 1y ago. fav spas in the area? 2 ... Clear Nordic Spa vs Ska City Thermal Spa? 16. 39. Couples Spa Day ...
r/burlingtonOct 8, 2025
Best spa or massage place in Burlington for a birthday gift? - Reddit
The relaxation room is top of the line and one of the best I've been to. It's like going to the Four Seasons spa but here in Burlington!
r/BurlingtonONJul 16, 2025
fav spas in the area? : r/burlington - Reddit
r/burlington 1y ago. nope7788898. Locked post. Stickied post ... Cozy Foot Spa or DIXIEQ Massage & Foot Spa. 7. 2. Looking for ...
r/burlingtonOct 11, 2024
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Understanding your local SEO score
NAP Consistency
Your Name, Address, and Phone must be identical across all directories. Even small differences hurt your local rankings.
Learn about NAPDirectory Presence
Being listed on major directories like Google, Yelp, and Facebook helps search engines trust your business information.
Citation building guideReview Health
Review quantity, quality, recency, and diversity are strong local ranking signals. Active review management is essential.
Review management guideLocal Pack Rankings
The Google Local Pack shows three businesses above organic results. Getting in requires strong GBP optimization and consistent citations.
How to rank in the Local PackWant to improve your score?