Is your business visible in local search?

A local SEO audit analyzes how your business appears across online directories like Google, Bing, Apple Maps, Yelp, and Facebook. It checks whether your business Name, Address, and Phone number (NAP) are consistent, identifies missing listings, and highlights opportunities to improve your local search visibility.

GEO stands for Generative Engine Optimization — the practice of optimizing your online presence so that search engines and answer engines recommend your business. As search evolves with new technologies, GEO helps ensure your business stays visible alongside traditional SEO.

NAP stands for Name, Address, and Phone number — the three core pieces of business information that search engines use to verify your legitimacy. When your NAP is inconsistent across directories (e.g., different phone numbers on Google vs. Yelp), it confuses search engines and can hurt your local rankings. Our scan checks NAP consistency across 25+ directories.

Our audit covers multiple dimensions: 25+ directory listings with NAP consistency, Local Pack presence, organic search rankings, website schema quality, competitive benchmarking, online reputation analysis, and review intelligence. You get a comprehensive view of your local search visibility.

The Google Local Pack is the map with 3 business results shown at the top of Google when users search for local services (e.g., "dentist near me"). It captures 42% of clicks on local searches. Our tool simulates real Google searches for your industry and city to check if your business appears in the Local Pack and at what position.

Yes, the entire audit is completely free with no strings attached. You get a full report including listing scores, NAP consistency analysis, Local Pack analysis, online reputation metrics, competitive benchmarking, and personalized recommendations — all at no cost. No credit card or account required.

Directory listings appear within 30 to 60 seconds. The full analysis including Local Pack check, reputation analysis, and competitive benchmarking runs in parallel and typically completes within 1 to 2 minutes. You can watch results appear in real time as each analysis finishes.

We automatically discover your top competitors based on your domain, then compare how each business performs across search engines. You see a leaderboard with share of voice, brand mentions, and link citations — so you know exactly where you stand and who you need to outperform.

Your report highlights exactly where your business needs attention — missing directory listings, inconsistent NAP data, low search visibility, and competitive gaps. You can share the report with your team or agency. For automated listing management and presence optimization, the Dilypse platform can synchronize your information across 50+ directories in one click.

Yes! Our tool supports multi-location scanning. You can add up to 3 establishments per scan and receive a consolidated report with tabs for each location — perfect for franchise owners, retail chains, and multi-location businesses.

Our free audit tool scans over 25 major directories including Google Business Profile, Bing Places, Apple Maps, Yelp, Facebook, Foursquare, Yellow Pages, TripAdvisor, and many more. The full Dilypse platform manages listings across 50+ directories worldwide.

Beyond this free audit tool, Dilypse is a complete local marketing platform. It automatically synchronizes your business information across 50+ directories, monitors and responds to reviews, optimizes your online presence, manages your social media, and provides detailed analytics — all from one dashboard. Visit dilypse.com to learn more.