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Local SEO Audit Report
Kent Building Supplies
225 Chain Lake Drive, Halifax, NS B3S 1C9
Home Improvement Store
+1 (902) 450-2000
kent.ca
51/100
Overall Score
Core Web Vitals
100/100
Local Pack Visibility
70/100
Local Competitors
62/100
Website Local Schema
50/100
Google Maps Profile
76/100
NAP Website Consistency
67/100
Organic Rankings
59/100
Directory Listings
31/100
6
6/ 12
Found
3
3/ 12
NAP Consistent
3
3
Inconsistent
6
6
Not Found
Directory
Status
NAP
Reviews
AroundMe
Not Found
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AroundMe
Not FoundYour business was not found on this directory. Creating a listing here can improve your local visibility.
Bing
Not Found
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Bing
Not FoundYour business was not found on this directory. Creating a listing here can improve your local visibility.
Cylex
Not Found
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Cylex
Not FoundYour business was not found on this directory. Creating a listing here can improve your local visibility.
MapQuest
Not Found
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MapQuest
Not FoundYour business was not found on this directory. Creating a listing here can improve your local visibility.
n49
Not Found
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n49
Not FoundYour business was not found on this directory. Creating a listing here can improve your local visibility.
Tupalo
Not Found
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Tupalo
Not FoundYour business was not found on this directory. Creating a listing here can improve your local visibility.
Opendi CAView listing
InconsistentNameAddressPhone
ShowMeLocalView listing
InconsistentNameAddressPhone
Yelp
Inconsistent
NameAddressPhone
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Yelp
InconsistentNameAddressPhone
HotFrogView listing
FoundNameAddressPhone
Profile CanadaView listing
FoundNameAddressPhone
YP.caView listing
FoundNameAddressPhone
Profile Fields
Business Name
Address
Phone Number
Business Hours
Photos
40 photosBusiness Description
Business Category
Business Attributes
Curbside PickupDeliveryIn Store PickupIn Store ShoppingOnsite ServicesWheelchair Accessible ParkingWheelchair Accessible EntranceService AssemblyQuick VisitPay Credit CardPay Debit CardPay Mobile NfcPay Credit Card Types AcceptedParking Lot Paid
Rating
4.1(1047 reviews)
View this search on Google Maps
Position
#3/ 5
Avg. rating (Top 5)
4.2You: 4.1 ↓
Avg. reviews (Top 5)
721You: 1047 ↑
Google Ads (Top 5)
1/5You: Yes
Facebook Pixel (Top 5)
1/5You: No
| # | Business | Rating | Reviews | Google Ads | FB Pixel |
|---|---|---|---|---|---|
| 1 | RONA Halifax | 3.7 | 376 | — | — |
| 2 | The Home Depot | 4.1 | 1911 | — | Yes |
| 3 | Kent Building SuppliesYou | 4.1 | 1047 | Yes | — |
| 4 | Lee Valley | 4.5 | 244 | — | — |
| 5 | Happy Harry's Bayers Lake | 4.4 | 26 | — | — |
4
You appear
Number of times your business is in the top 3 on the map
#1.5
Avg. position
Your average ranking among the 3 displayed businesses
5
Keywords tested
Google searches simulated for your industry and city
5
Local packs shown
Google displays a map with 3 businesses for these queries
Keywords tested
home improvement store halifax
#2 in pack
home improvement store near halifax
#2 in pack
home improvement store near me
Not found in pack
7
Keywords Checked
Total keywords analyzed for organic ranking
5/7
Keywords Ranked
Keywords where your business appears in results
#4.6
Avg Position
Average organic ranking position across keywords
#1
Best Position
Your highest organic ranking position
Keyword Results
Keyword
Position
Ranking URL
Top Competitors
Business Name
Phone Number
Address
Business Hours
Description
Geo Coordinates
Images
Reviews
Multi-Location Schema
Business NameHalifax - Bayers LakeMismatch
Phone Number902-450-2000Match
Address225 Chain Lake Drive, Halifax, Nova Scotia, B3S 1C9Match
Data source: JSON-LD structured data
100
Your website is fast
Your site loads in 1.3s. That's below the 2.5s threshold recommended by Google. Great performance!
Simulated test (Lighthouse)
Loading SpeedGood
Your page takes 1.3s to display. The ideal is under 2.5s.
1.3s
target < 2.5s
Page Stability
Elements on your page move during loading. This can frustrate visitors who click in the wrong spot.
—
target < 0.1
Click ResponsivenessFast
When a visitor clicks a button, the page responds in 153ms. That's That's fast and comfortable..
153ms
target < 200ms
Server ResponseFast
Your server responds in 779ms. No issues on the server side..
779ms
target < 800ms
First DisplayGood
The visitor sees initial content after 1.3s. This avoids the blank page impression..
1.3s
target < 1.8s
What's slowing down your site :
Réduisez les ressources CSS inutilisées-1.4s possible
Réduisez les ressources JavaScript inutilisées-450ms possible
20 mentions on Reddit(recent activity)
Does anyone know anything about kent building supplies?
I know things about Kent building supplies sure. ... What the heck is this new place going up in Bayers Lake? (Behind Staples & Kent) · r/halifax ...
r/halifax10 years ago
Kent in Bayers lake looks to be temporarily closed : r/halifax
Does anyone know anything about kent building supplies? r/halifax. • 10y ago. Does anyone know anything about kent building supplies? 1. 5 ...
r/halifax7 months ago
Anyone have experience with pre-built sheds from Kent?
Anyone on Reddit work or worked at Kent's building supplies? 3. 2 ... r/halifax - Solving homelessness takes more than just roofs over heads.
r/halifax7 years ago
Boost your local visibility
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Understanding your local SEO score
NAP Consistency
Your Name, Address, and Phone must be identical across all directories. Even small differences hurt your local rankings.
Learn about NAPDirectory Presence
Being listed on major directories like Google, Yelp, and Facebook helps search engines trust your business information.
Citation building guideReview Health
Review quantity, quality, recency, and diversity are strong local ranking signals. Active review management is essential.
Review management guideLocal Pack Rankings
The Google Local Pack shows three businesses above organic results. Getting in requires strong GBP optimization and consistent citations.
How to rank in the Local PackWant to improve your score?